AXEL SPRINGER, BERLIN

When Axel Springer, the major European media and technology company, decided to make the transition to digital media, they undertook a visionary upgrade of their Zimmerstrasse headquarters, in the heart of the city near the former Berlin Wall, with the addition of a new building created in partnership with internationally renowned design firm, OMA. The building was imagined as a challenge to the traditional work environment with two-thirds devoted to spaces imbued with the power to inspire innovation — a project entrusted to UniFor's deeply rooted know-how.

OMA collaborated closely with UniFor to imagine flexible, informal office spaces free of partitions of any kind, allowing for spontaneous conversation and meaningful interaction to take place. To do so, the design teams — led by Rem Koolhaas of OMA — came up with a completely custom-made system of tables, pods, seats, and panels.

Offering privacy and seamless soundproof design, an array of cylindrical pods in three unique sizes make space for intimate meetings, important phone calls, or simply for accessing a deep level of focus and concentration. 

The public garden is a space for all to convene and reflect. UniFor's contribution reaffirms its position at the forefront of workspace innovation and sensitive collaboration with leading designers and architects — not only in the professional realm, but also in cultural and communal settings.